Part of: How to Sell Printables on Etsy (2026 Guide) · Printables & planners
This print size chart converts standard paper sizes to inches, millimetres and 300 DPI pixels, with typical bleed and margin guidance for printable and print-on-demand sellers.
Print sizes come in five ratios: 2:3 (4×6, 8×12, 24×36), 3:4 (6×8, 12×16, 18×24), 4:5 (8×10, 16×20), 11:14 (11×14) and ISO A sizes (A4, A3). At 300 DPI each inch needs 300 pixels, so an 8×10 print is 2,400 × 3,000 pixels. Offer one file per ratio, not one per size.
Frames and print shops use dozens of sizes, but almost all of them reduce to five shapes. Make one high-resolution file per shape and the buyer can print any size in that column without cropping.
| Ratio | Sizes it prints | File at 300 DPI (largest size) |
|---|---|---|
| 2:3 | 4×6, 8×12, 12×18, 16×24, 20×30, 24×36 | 7,200 × 10,800 px |
| 3:4 | 6×8, 9×12, 12×16, 18×24 | 5,400 × 7,200 px |
| 4:5 | 4×5, 8×10, 16×20 | 4,800 × 6,000 px |
| 11:14 | 11×14 | 3,300 × 4,200 px |
| ISO (1:1.414) | A5, A4, A3, A2, A1 | A1: 7,016 × 9,933 px |
5×7 sits on its own ratio (5:7). Include it if your audience is card and invitation buyers; wall-art buyers rarely need it.
Insight: The 2:3 file is the one that matters most for large prints. A 24×36 poster at 300 DPI is 7,200 × 10,800 pixels — about 78 megapixels. Etsy's digital file limit is 20 MB per file, so export it as a high-quality JPG rather than PNG, or the file will not upload.
| Size (inches) | Pixels at 300 DPI | Pixels at 150 DPI |
|---|---|---|
| 4 × 6 | 1,200 × 1,800 | 600 × 900 |
| 5 × 7 | 1,500 × 2,100 | 750 × 1,050 |
| 8 × 10 | 2,400 × 3,000 | 1,200 × 1,500 |
| 8.5 × 11 (US Letter) | 2,550 × 3,300 | 1,275 × 1,650 |
| 11 × 14 | 3,300 × 4,200 | 1,650 × 2,100 |
| 16 × 20 | 4,800 × 6,000 | 2,400 × 3,000 |
| 18 × 24 | 5,400 × 7,200 | 2,700 × 3,600 |
| 24 × 36 | 7,200 × 10,800 | 3,600 × 5,400 |
| A4 (8.27 × 11.69) | 2,480 × 3,508 | 1,240 × 1,754 |
| A3 (11.69 × 16.54) | 3,508 × 4,961 | 1,754 × 2,480 |
300 DPI is the print-shop standard and what buyers expect from a listing that says "high resolution". 150 DPI is acceptable for posters viewed from a distance, not for 8×10s viewed at arm's length.
Ready-made frames drive what people print, so your files should match the frames on shop shelves:
| Where it hangs | Common sizes | Ratio file needed |
|---|---|---|
| Desk, shelf, gallery wall | 5×7, 8×10 | 5:7, 4:5 |
| Bedroom, hallway | 11×14, 12×16 | 11:14, 3:4 |
| Above a sofa or bed | 16×20, 18×24, 24×36 | 4:5, 3:4, 2:3 |
| UK, Europe, Australia | A4, A3, A2 | ISO |
| Nursery sets of three | 8×10 each | 4:5 |
The 8×10 is the single most-bought printable size in the US — almost every inexpensive frame comes in it, and it prints on US Letter paper at home with a margin. If you can only test one print before listing, test the 8×10 from your 4:5 file.
Buyers decide before they read the description, so put the size information in the images:
A size-chart image cuts "will this print at 11×14?" messages to almost nothing — and those messages are often the last step before a refund request.
Name each file by its ratio and the sizes it prints, so buyers never have to ask. This five-file set fits Etsy's limit of five files per listing:
1_ratio-2x3_prints-4x6-8x12-12x18-16x24-24x36.jpg
2_ratio-3x4_prints-6x8-9x12-12x16-18x24.jpg
3_ratio-4x5_prints-8x10-16x20.jpg
4_ratio-11x14_prints-11x14.jpg
5_ratio-ISO_prints-A5-A4-A3-A2-A1.jpg
Add a one-page PDF "how to print" guide by putting it inside a ZIP with the files only if you need a sixth file — buyers on phones often cannot open ZIPs, so keep the five images unzipped wherever possible.
Buyers who print at home blame the file when the printer is the problem. A short "how to print" note in the description prevents most complaints:
One file for all sizes. A single 8×10 file printed at 11×14 gets cropped; buyers ask for refunds.
Upscaled low-resolution art. A 1,200-pixel image saved at "300 DPI" is still only 4 inches wide at that resolution. DPI in the file setting changes nothing; pixels do.
Unlabelled files. IMG_2041.jpg gets "which file do I print?" messages. Name every file by ratio and sizes.
Forgetting A sizes. Buyers in the UK, Europe, Australia and most of the world print on A4, not US Letter. A listing with only inch sizes loses them.
Print sizing is one step in making printables to sell. For the full process — niches, file delivery, mockups and listing — read how to sell printables on Etsy. Check the thumbnail crop with Etsy thumbnail size, price the set with the printable price calculator, and design wall art and planners at true 300 DPI with Craftific's printable maker, which exports every ratio from one design.
In inches: 4×6, 5×7, 8×10, 11×14, 12×16, 16×20, 18×24 and 24×36. In ISO paper sizes: A5, A4, A3, A2 and A1. Most wall-art buyers choose between 8×10, 11×14, 16×20 and A4, so make sure those four print cleanly from your files.
2,400 × 3,000 pixels at 300 DPI. Multiply each side in inches by 300: 8 × 300 and 10 × 300. At 150 DPI the same print is 1,200 × 1,500 pixels and looks soft up close.
The file and the frame have different ratios. An 8×10 is 4:5, an 8×12 is 2:3; a 2:3 image printed at 8×10 loses about an inch from the long side. Give buyers a separate file for each ratio they might print.
Five files cover nearly every frame: a 2:3, a 3:4, a 4:5, an 11×14 and an ISO A file. Name them by the sizes they print — print-2x3_4x6-8x12-24x36.jpg — so buyers pick the right one without messaging you.
Only if the design runs to the paper edge. Home printers cannot print edge to edge, so add 0.125" (3 mm) of bleed for print shops and keep text at least 0.25" inside the trim. Full-bleed wall art printed at home will always have a thin white border.
One listing can hold up to five digital files of 20 MB each, which is exactly enough for the five-ratio set. Selling all sizes together is also better for ranking than five near-identical listings, because reviews and sales build on a single listing instead of being split five ways.
Export printables pre-sized for US Letter, A4, and more, with bleed and margins handled automatically.
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